Week 1


The Introduction to Entrepreneurship course at BYU-I promises to be a heavy class; it will require a lot of time and dedication but will reap huge benefits as I learn to discover who I am and what I am meant to do. What is my calling? How do I brand myself? Will I overcome my fears? Specifically, will I learn to speak in public, talk to strangers and network effectively?

Mediocrity is unacceptable! There were an abundance of great points in each of the readings and videos, but I made a summary of the points that stood out to me most:
  • Keeping a journal will create lasting habits that will make me a great entrepreneur.
  • It is a wonderful thing to be faithful, but a much greater thing to be faithful and competent.
  • Avoid the academic path of least resistance.
  • Only our best is good enough for the Lord.

Living Life as an Entrepreneurial Hero

  • Live life as an adventure
    • Dig deeply for talents and gifts and discovering how to use them for joy, enrich life and serving others
  • Dream big
  • Accept that life is hard and seldom fair
  • Persevere from difficult decisions to habits to character to destiny
  • You get to choose, but you are not in control
  • Real entrepreneurs learn to fail quickly, cheaply, and often
  • Choose your fellow travelers well.
    • No matter how talented the person, life is too short to put up with jerks.
    • Life is too long to associate with liars or cheats or gossips.
  • Ask yourself:
    • Did I accomplish something meaningful?
    • Was I a good person?
    • Who did I love and who loved me?
  • Long for the future, act in the present, and learn from the past
What is the Introduction to Entrepreneurship Course

  • Living a life of meaning is about living a life with intent
  • Four Biggest Goals:
    1. To discover an entrepreneurial “calling”
    2. To choose constructive habits and to deeply etch them onto your character
    3. To select your next steppingstone job or begin your entrepreneur career
    4. To embrace Disciple Leadership by examining “The Ministry of Business”
  • Ingredients of a calling
    • Gifts/Strengths
    • World’s Deep, Burning Needs
    • Joy/Passions
  • Ethical Guardrails
    • A reminder of the wisdom of making consistent ethical decisions in a way that helps keep your life and aspirations on course.
  • A hero’s journey to entrepreneurship
  • Life of Meaning Framework
  • Have the courage and maturity to look inside yourself first, before lashing out at others
The Start Up of You: Executive Summary

  • Permanent Beta mindset
  • Competitive Edge
  • Experimental Plan A, Alternative Plan B, Unchanging Plan Z
  • Network
  • Pursue breakout opportunities
  • Intelligent risks
  • Network intelligence
  • You can invent yourself, and invent the future


Do What You Love and Money Will Follow

  • You can be miserable and rich or miserable and poor if you don’t follow your passions


BYUI Building Dedication – Gordon B Hinckley

  • Don’t sell yourself short
  • Maintain your integrity
  • We cannot afford to betray ourselves

Introduction: Launching Leaders

  • Great leaders usually have great friends, those who lead you to higher ground


On Personal Branding

  • You live and work in a networking world
  • The brand of you is just one part of the startup of you

On Career Building Tools

  • Permanent Beta
    • Always be inventing yourself
  • Network
    • Helps solve problems at work

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